1930s ox tongue lid image. (94 Kb).

This label was used on the lid of a glass ox tongue jar and was produced during the 1930s.

Ox tongues were produced in Sainsbury's own kitchens, at Blackfriars, London. They were packed into the glass with jelly, vacuum sealed with a rubber ring, a lid and a metal clip and then taken to the cold store to set.

Ox-tongue was considered a great luxury and in the early 1930s was the most expensive item in the charcuterie department.